Transversal was commissioned to produce a brand centre for the chocolate company Simon Coll. This is a museographic space, called Chocolate Space, located in the company's headquarters, which the public can visit and which is designed to enhance the company’s positioning.
The project is based on a public visit, including three key moments which are presented in crescendo. There are explanations on the origins of cocoa production, passing through the process of chocolate production, up until the tradition and journey of Simon Coll Chocolates.
As part of a large set, a multimedia collage transports visitors to an emotional immersion into the world of chocolate. The Chocolate Space is enjoying great success and it's helping the Simon Coll Company to achieve a new positioning based on quality and excellence.